| The
MBA and BBA courses
The BBA and MBA courses of the NIS Academy is undertaken
in technical collaboration with Annamalai University. The Annamalai University
is one of the oldest state universities of the country.
The MBA syllabus
Year I
Principles of Management
Managerial Economics
Business Communication
Human Resource Management
Computer Applications in Management
Financial Management
Marketing Management
Organizational Behaviour
Year II
Project Management
Commerical and Mercantile Law
Customer Relationship Management
Select any one of the following specialization
Specialization in Sales and Marketing
Sales Management
Product and Brand Management
Marketing of Services
Internship
Project
Specialization in Human Resources Development
Management of Industrial Relations
Managing Change in Organizations
Human Resource Development
Internship
Project
Specialization in Finance
Working Capital Management
Management Control Systems
Management of Financial Services
Internship
Project
The BBA Syllabus
First Year
Part I
Elements of Insurance
Part II
English Prose and Usage
Part III
Principles of Management
Mathematics
Business Economics
Second Year
Part II
Paper 2 English Composition and Business Correspondence
Part III
Business Correspondence
Financial Accounting
Human Resource Management
Marketing
Production and Operations Management
Third Year
Part III
Business Ethics and Values Internship, Project
E-Commerce
Taxation
Marketing Research
Industrial Relations |